“It took radio 38 years to reach 50 million listeners. Terrestrial TV took 13 years to reach 50 million users. The internet took four years to reach 50 million people… In less than nine months, Facebook added 100 million users.” (Econsultancy Blog)

“Around 64% of marketers are using social media for 5 hours or more each week during campaigns, with 39% using it for 10 or more hours per week” (Econsultancy Blog)

In 2009, we saw many companies stepping into the field of social media marketing & finding that it is a favourable alternative to traditional marketing – being powerful, influential, far-reaching & inexpensive.
2010 predicts a significant move away from the traditional forms of marketing, with many more companies testing the waters of social media marketing.

(more…)